It is estimated that nearly 7,000 people die every day in road traffic crashes (RTCs) and another 130,000 injured, 40,000 of them potentially fatally injured.Without intervention, the road deaths are predicted to be the leading cause of health losses for children 5-14 years of age by 2015 as measured by Disability Adjusted Life Years (DALYs) and the projected number of overall deaths on the world’s roads is expected to be double the current level by 2030.
Source: Watkins, Kevin and Devi Sridhar, “Road Traffic Injuries: the hidden development crisis,” A policy briefing for the First Global Ministerial Conference on Road Safety, Moscow, 19-20 November 2009,
The First Global Ministerial Conference for Road Safety (Moscow) in numbers...
According to the Russian organisers' official tally: 147 countries were represented in Moscow There were 80 Ministers 21 international public organisations 150 NGOs 370 accredited media representatives 1500 delegates overall $140 million pledged during the conference (although only $2 million of that was from a government).
A November 2009 report from Driving Research Ltd. made a few interesting comments about driver education and public awareness campaigns, which speak to AIP Foundation's work...
"Emotional appeals, on the other hand, are an integral part of mass-media advertising, and in road safety campaigns they have been found to be more effective than neutral information campaigns (Elliott, 1993). Research has shown that elevating levels of worry and emotion can lead to reduced risk behaviour in traffic, especially among certain sub-groups of drivers – those high in sensation seeking, normlessness and indifference to traffic safety, and particularly female drivers – thus indicating that females are more susceptible to emotional campaigns than male drivers (Rundmo and Iversen, 2004). This finding was supported by the evaluation of the Northamptonshire County 6 Council “2fast2soon” intervention for 14-19 year olds which was based on emotional stimulation – female participants and younger participants (especially those who had not yet begun to learn to drive) were most strongly influenced. Some basic guidelines have been put forward relating to maximising the effect of using emotional material – the emotion-inducing content must be high-quality, relevant to the target audience, and incorporate a clear indication of how to avoid the problem (Goldenbeld et al., 2000)."
At Handicap International’s International Conference on Safe Roads for a Better Life, on 9 November 2009, the Vietnam National Traffic Safety Committee (NTSC) presented statistics on the current situation in Vietnam:
In 2008, 14,055 reported road traffic crashes led to 12,487 reported deaths and 9,955 reported injuries
Road traffic crashes cost Vietnam roughly USD 800 million each year
The first nine months of 2009 have shown a 4.1% reduction in road traffic crashes, 1.2% reduction in deaths and a 7.1% reduction in injuries.
There are currently 1,492,750 registered cars and 27,239,600 registered motorbikes. This compares to 483,900 and 6,210,000 registered cars and motorbikes respectively almost ten years ago.
After a long hiatus, it is my sincere hope that this blog can serve as a database for AIP Foundation employees, supporters, and followers to keep up with relevant information about the countries and regions in which we work.
Your comments, questions and suggestions are greatly appreciated. Please see below for previous posts of Southeast Asian statistics.
The reason that the number of total registered vehicles increased so drastically in Cambodia after 2004 is because of the surge in registered motorbikes.
Source: Data collected by RTAVIS, Chart created by AIP Foundation
While the number of non-motorbikes increases only slightly, increasing to just over 400,000, the number of registered motorbikes shoots up almost 400% between 2004 and 2008.